“I’ve never seen more Honeygold in one place than what I see right now on your wrist,” remarked A. Lange & Söhne CEO Wilhelm Schmid as he handed over the brand’s latest creation—the Odysseus in Honeygold, unveiled at Watches & Wonders 2025. Sized perfectly for the wearer, this timepiece marks the fifth iteration of the Odysseus line and the first to feature a bracelet crafted entirely in the brand’s proprietary alloy.
The new model, paired with a rich brown dial, stands out as the most luxurious Odysseus yet. Unlike mass-produced luxury watches, A. Lange & Söhne’s handmade approach ensures each piece remains exclusive. “We only use Honeygold for limited editions due to its technical challenges,” Schmid explained. Introduced in 2010, the alloy is notably harder than traditional gold, making it difficult to machine—only 15 models have featured it to date.
Subtle Sophistication Over Flash
Honeygold’s pale, shifting luster sets it apart from conventional gold alloys. Schmid emphasized the brand’s preference for understatement: “We don’t want immediate impact; it should reveal itself on a second or third look.” The warm brown dial, rare for Lange, complements the alloy’s muted elegance, accented subtly by a red “60” marker—a signature touch from previous models.
While the case dimensions (40.5mm x 11.1mm), day-date displays, and 120m water resistance remain unchanged, the precious metal variants introduce refined details. Unlike the steel and titanium models with concentric grooves, the Honeygold and white gold versions feature fluted textures on the indices and subdials—a nod to their elevated craftsmanship.
A Nod to Evolution, Not Revolution
Schmid reiterated the Odysseus’s purpose: “It’s meant to be used.” Six years after its debut, the line continues to balance sporty versatility with Lange’s signature precision. This latest iteration proves that even incremental updates—like a new alloy and dial color—can redefine desirability without compromising the original vision.
For collectors, seeing (and feeling) Honeygold in person may well be worth the pilgrimage to a boutique. As Schmid put it, “The magic is in the details—ones you have to discover for yourself.”
