As Apple prepares for its anticipated late 2025 refresh, buyers face a dilemma: invest in the current lineup or hold out for major upgrades. With no significant changes since 2023, the Ultra 2, Series 10, and SE 2 remain the latest models—but their successors could bring substantial improvements.
Current Lineup: Still Worth It?
Apple Watch Series 10 (2024)
The Series 10 offers a slimmer profile and larger display, making it ideal for everyday use. But its single-day battery life and the looming Series 11 release make it a tough sell at full price.
Apple Watch Ultra 2 (2023)
The Ultra 2 remains Apple’s most capable smartwatch, featuring a rugged titanium build, 36-hour battery life, and the brightest display yet. However, with the Ultra 3 expected later this year, buyers may want to wait unless finding a steep discount.
Apple Watch SE 2 (2022)
While affordable, the SE 2’s aging design and lack of advanced health sensors limit its appeal. A potential SE 3 could address these gaps, making it wiser to wait for a refresh or seek deep discounts.
Previous Models: Bargain Options?
Apple Watch Series 9 (2023)
A standout for value, the Series 9 delivers nearly the same performance as the Series 10 at a lower cost. Unless the Series 10’s design is a must, this is the smarter buy.
Apple Watch Ultra (2022)
Nearly identical to the Ultra 2, the original Ultra is still a solid choice if found at a discount. However, the Ultra 2’s longer software support makes it the better long-term pick.
Apple Watch SE (2020)
No longer receiving updates, the original SE is obsolete. Upgrading is essential for those still using this model.
Older Watches: Time to Move On?
Owners of Series 8 or earlier should consider upgrading if they want extended software support or newer features. Series 6 and older models are no longer viable due to outdated hardware and lack of updates.
The Bottom Line
With major upgrades expected later in 2025, now is an awkward time to buy unless you find a significant discount. The Series 9 offers the best balance of price and performance, while the Ultra 2 remains the top choice for premium features. If you can wait, the next generation may bring meaningful improvements in battery life, health tracking, and design.
For those outside Apple’s ecosystem, alternatives like Garmin or Samsung’s latest wearables may also be worth exploring. Stay tuned for updates as Apple’s fall event approaches.
