The Apple Watch Ultra is bold, bulky, and packed with high-end features that may be overkill for the average user. Priced at $799 (excluding the Hermès edition), it’s the most expensive model in Apple’s current lineup. After a week of testing, it’s clear that while the Ultra isn’t ready to dethrone specialized sports watches from Garmin, Polar, or Coros for extreme athletes, it’s a strong contender for intermediate fitness enthusiasts—and an alluring status symbol for those who simply want Apple’s most advanced wearable.
What Apple Got Right
Before the Ultra’s launch—when rumors suggested it might be called the “Apple Watch Pro”—experts speculated it would need significant upgrades to compete. Apple delivered on several fronts: enhanced durability, a new Action button for quick controls, multi-band GPS for better accuracy, and improved battery life that no longer requires daily charging. These refinements show Apple’s commitment to appealing to fitness-focused users.
Where It Falls Short
Despite its advancements, the Ultra still struggles to win over hardcore athletes. Marathoners, thru-hikers, and deep-sea divers will likely stick with dedicated sports watches offering longer battery life and more specialized metrics. The Ultra is a first-generation product, and like most debut efforts, it has room for improvement—particularly in recovery tracking and extreme-condition performance.
The Verdict: A Niche Upgrade with Mass Appeal
The Apple Watch Ultra excels as a high-performance smartwatch for weekend warriors and aspirational athletes. While it may not yet convert Garmin loyalists, its blend of rugged design and premium features makes it a compelling option for Apple enthusiasts who want the brand’s most capable wearable—even if they don’t need all its bells and whistles.
